Opinión: Reto y realidad en la formalización de Gamarra

En los últimos años, casi todas las calles de Gamarra estaban pobladas por el comercio ambulatorio. Estos lograban adquirir más del 40% de las ventas de los empresarios formales. Así, recibían hasta 600 000 personas en temporada alta. Por ello, la Municipalidad de La Victoria, bajo la Ordenanza N°298, logró erradicar la venta ambulatoria desde la semana pasada.

El comercio formal en Gamarra

De acuerdo a Diógenes Alva, dirigente de Gamarra, los  comerciantes formales pagan desde US$ 4,000 (local de 25 – 30 m2) hasta US$ 8,000 al mes por un local de 60 m2. Además, mencionó que en promedio cada una de las tiendas genera aproximadamente US$ 25,000 en ventas mensuales. Estos ingresos generan economía, pues antes de la informalidad se pagaba cerca de S/1,500 millones de impuestos. Ahora, este pago no llega a ser ni la mitad.


Erradicación y formalización

El lunes 11 de marzo, se logró erradicar a los ambulantes de Gamarra en un plazo de tres días. Esto generó una pérdida alrededor de S/54 millones. Sin embargo, los más de 26 000 empresarios formales están de acuerdo con la medida tomada. Ellos estiman un aumento de sus ventas de un 30%. Ahora, el plan es abrir camino a la formalización de los ambulantes, poniendo a su disposición puestos bajo una mensualidad de US$ 100 por puesto, con seis meses de gracia. Y también se está reforzando la seguridad con la construcción de un Centro de Monitoreo exclusivo para Gamarra y con la instalación de 41 cámaras con reconocimiento facial que estará interconectadas con la Central 105.

Está erradicación es solo el punto de partida de la formalización. Es un proyecto que se debe mantener a largo plazo y respaldado por las autoridades pertinentes. La coyuntura no solo paralizó a Gamarra. La situación afectó a colegios, niños, familias, comerciantes, minoristas, entre otros. Sin duda, el emporio de ropa más grande del Perú es una pieza clave en la economía del país.

Joseph Luján
Ingeniero Industrial por la PUCP. Perseverante, comprometido y multifacético. Especialista en finanzas, emprendimiento, educación y locución de radio.

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